Dr who?
Schweppes Australasia wanted a big idea to launch the unusual-tasting Dr Pepper. A trip to New York resulted in a spot that saw 90%+ awareness gained in just 3 weeks.
is don. is good.
We did over 40 TVCs with the late, great Tommy Dysart. So much fun and we sold a fair bit of salami.
a new religion
How to launch Fox Footy with no time and no money? Find some library footage, add a bit of post and create an ad that got plenty of attention and its fair share of complaints!
STIHL life
Making Stihl power tools a desirable high-end brand, aimed at
24-45 year-old females was a strange brief! We had fun refining the concept - and without a gardening glove in sight.
BACKYARD fun
Working with some of the world’s greatest cricketers was one thing, but sitting around chewing the fat as the rain bucketed down for two days was even better! Great guys who helped create a well loved campaign.
LqD+
Schweppes developed this high-end cordial for your handbag aimed at 18-24 year olds. The resulting campaign was loved by the client and captured exactly the tone they were after.
go BLUEs
The challenge was simple. Reach out to die-hard footy followers with a simple message - it’s ok to open up and talk. The solution? Hide the message in plain sight, just like many were doing with their feelings.